You want to walk the listener through an argument as to why this is going to be an amazing business. “In many ways it’s like a structured scientific proof. The purpose of a presentation deck is to enable entrepreneurs to effectively tell the story of their business,” says Bill Gurley, general partner at Benchmark Capital. The majority of them are completely forgettable because someone overlooked a few essential ingredients to storytelling success. Early-stage founders can use templates to create visual presentations that provide brief overviews of business value propositions, market opportunities and metrics.Īt the Founder Institute, we see dozens of decks every week. One of your most powerful tools in achieving this objective is the pitch deck. If you are a startup looking to get to traction and funding, check out the Founder Institute pre-seed accelerator program. Regardless, your job is to clearly communicate why a given audience should care about your business. Sometimes you have 30 minutes to make that happen other times you have 30 seconds. Reaching important milestones like raising venture capital, sourcing top talent and acquiring new customers all require the same skill - telling a story that makes someone say, “Heck, yeah!”
Translation: Your progress is contingent upon your ability to pitch the value of who you are, what you’re doing and why it matters. However, it’s not uncommon for founders to become hyper-focused on initial ideas at the expense of an important fact:Ī startup founder’s ultimate success is dependent on others buying into his or her vision. Passion, hardwork and a healthy amount of obsession are essential ingredients to entrepreneurial success. And stalking VCs on LinkedIn has become a favorite past-time.
HOLD THE LINE EVENT DECK MOVIE
You can’t remember the last movie you saw at the theater your idea of a fun, Saturday night is collaborating with developers overseas. You wake up in the morning brainstorming product features, and you fall asleep at night contemplating marketing campaigns. If you’re like most founders, you probably think about your startup 24/7.
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